Peter Graham.
Executive-level marketing leadership to startups and scaling teams.
My work sits at the intersection of product marketing, growth, and customer insight — helping teams align around what customers actually care about, and make clearer decisions as a result.
In short: I aim to help teams replace guesswork with clarity, and activity with momentum.
2 decades of experience across brand strategy, advertising, digital marketing and product. I have worked with:
Startups and scaling teams
B2B SaaS, MedTech, Life Sciences, Smart Home Tech, VC, Travel, Professional Services, FMCG
Public sector and Third Sector
My Approach
I specialise in Jobs-to-be-Done and voice-of-the-customer, taking a demand-side approach to product marketing and growth.
To learn more, why not check out my newsletter.
How we can work together
Team workshops
Bring me in to facilitate focused sessions that create clarity and alignment — fast.
Workshops are practical, structured, and designed to leave you with decisions and actionable outputs.
Typical sessions include OKR planning, value proposition & messaging workshops, and Jobs-to-be-Done.
Fractional Leadership
Ongoing senior marketing support without the full-time hire.
I can work with you from a few hours a week to part-time — setting priorities, guiding delivery, and helping you build consistent momentum across your positioning, go-to-market, and growth marketing.
What clients and
Colleagues have said.
“Strategic and considerate advice. Peter and his team have transformed our approach to digital marketing.”
— Joanna Hansen, Head of Marketing and Business Development, MFMac"I have often struggled to find a marketing partner who really understands what matters most to a very early stage company. Peter and the team really get it, and as a result, we are now fully prepared for the go-to-market phase and are certainly more investor ready"
— Les Gaw, Angel Investor and CEO, OMECUAs a manager, Peter instills confidence in the people he is working with and gives them autonomy, empowering them to take on responsibility and thrive. Peter ensured I was both enjoying the work I did and growing in the direction I wanted to from it.
— Joanna Hall, Client Strategy Manager "Bridge has helped us go from an almost non-existent organic strategy to a detailed plan. The team have been brilliant to work with, they’ve provided complete support, from strategy and data analysis through to technical consultancy."
— Olly Robinson, COO Maison Sport"Working with Bridge gave us clarity at a key moment in our first commercial year. They helped us sharpen our thinking and more clearly define our target customer segments."
— Alex Clarke, Co-founder and CEO of Black Bull Biochar